KDU Management Development Centre (KMDC)

Become a Certified Digital Marketing Specialist – Social Media

The Certified Digital Marketing Specialist – Social Media Marketing Course is designed for people who are responsible for the planning, execution and management of social media campaigns. Social media specialists, enthusiasts, executives or anyone who would like to enhance their digital marketing knowledge base in this area would excel on this course.

In 2019, there will be 2.7 billion global social media users, making social networks the ideal platform to engage with and influence customers.

This specialist course will help you understand how to develop and curate shareable content and introduce you to the importance of marketing automation, strategy and planning. 

Most importantly, it will explore the intricacies of key platforms such as Facebook, Twitter, Instagram and Linkedin along with social apps and social video.

This Social Media Marketing Specialist Diploma course is suitable for any level of skill or experience and is designed to prepare you to engage specifically with social media marketing within an overall digital marketing domain. Develop a detailed understanding of key social media specialisms including content marketing, and platforms on which you can promote your content.

Social Media Marketing Certification Course –

Become a “Certified Digital Marketing Specialist – Social” in 24 – 30 weeks

Social media has grown to become one of the primary communication channels online and is now an integral component of a successful digital marketing strategy. However, it is a broad discipline and encapsulates a number of different specialisms that should be considered. Thus, marketers should take on this Social Media Marketing Specialist Diploma Course.

Designed by the Digital Marketing Institute, this Social Media Marketing Specialist Diploma course explores them and equips you with the essential skills required to create and implement social strategies as part of a wider general digital marketing strategy.

The course can be completed in 24 weeks (Online Learning) or 30 weeks (Blended Learning).

This Social Media Marketing course is suitable for people who are responsible for the planning, execution and management of social media campaigns. Social media specialists, enthusiasts, executives or anyone who would like to enhance their digital marketing knowledge base in this area would excel on this course. This specialist course is suitable for any level of skill or experience and is designed to prepare you to engage specifically with social media marketing within an overall digital marketing domain.

Gaining a social media marketing certification will assure you have the essential skills and knowledge needed to excel as a social media professional. It is ideal for:

Social Media Specialists

Social Media Executives

Digital Marketing Professionals

Business Owners

Career Changers

Entrepreneurs

Trainers

 What can you expect?

Through dynamic lectures and case studies, social media experts will take you through the latest techniques for content creation and outreach across all of the core social networks, giving you a practical knowledge of how to create the best practice paid and organic social media campaigns yourself.

What will you learn?

The Digital Marketing Institute’s panel of Subject Matter Experts has specifically structured the syllabus to focus on current trends and best practices in Social Media Marketing. As well as learning how to produce innovative and creative Social Media strategies, you will also learn how to leverage these strategies to gain a competitive advantage for both your business and your career.

Why should I earn this Certified Digital Marketing Specialist – Social Media certification? 

The Digital Marketing Institute has collaborated with leading industry experts through their esteemed Industry Advisory Council to define a certification informed by innovative techniques and best practices. Comprised of digital leaders such as Google and Facebook, DMI’s Syllabus Advisory Council informs and validates our learning content to ensure it is cutting-edge, relevant and technically accurate.

This Social Media Marketing Course focuses on a number of specialisms including content marketing and content outreach through a number of modern and relevant social media channels.

This Social Media Marketing Course is recommended for professionals who are responsible for the planning, execution and management of social media campaigns. It is for social media specialists, executives or similarly any individual who would like to enhance their digital marketing knowledge in this area. It has been designed specifically for professionals to engage as a social media specialist within an overall digital marketing domain.

What will I achieve? 

Upon successful completion of a 3-hour Pearson VUE computer-based examination you will be awarded a globally recognised professional certification in social media marketing: Certified Digital Marketing Specialist – Social.

You will have become social media marketing specialists by learning how to reach and build relationships with their ideal target audience on the most powerful social media platforms. In addition, you will understand be able to apply the tactics needed to create, run and measure a customer-centric social media strategy.