KDU Management Development Centre (KMDC)

Certified Digital Marketing Specialist – Strategy & Planning

Become a Certified Digital Marketing Specialist – Strategy & Planning in less than 30 weeks.

Consolidate the essential skills needed to manage a digital marketing strategy for your organization, with the Specialist Diploma in Digital Strategy & Planning.

This Specialist Diploma in Digital Strategy & Planning course introduces you to digital communications, social customer service and helps you to develop a measured and well-considered strategy and coherent plan for your organisation, that will stand up to the rigor and scrutiny of board-level decision making

Digital Strategy & Planning Specialist Diploma Course

Strategy and planning is an essential aspect to digital marketing. A scoped, measured and achievable digital strategy along with a coherent plan for your organization can significantly reduce spend and increase return from your marketing efforts.

Designed by the Digital Marketing Institute, this industry aligned Digital Strategy & Planning Specialist Diploma Course will boost your credibility and help you stand out from the crowd as you become a specialist. This certification has been designed by experts, to create experts.

Who is this Digital Strategy & Planning course for?

The Digital Strategy & Planning Program is suitable for individuals who are responsible for the planning, build, execution or measurement of digital strategy and planning – digital marketing or strategy specialists, consultants, executives & managers, entrepreneurs, trainers or anyone who would like to pursue a career or enhance their overall digital marketing knowledge base.

The course is suitable for participants with any level of skill or experience and will prepare them to engage specifically with mobile marketing within the overall digital marketing domain.

What can you expect?

Through dynamic lectures, case studies and practical exercises, digital strategy and planning experts will take you through the latest methods, techniques and tools for improving your organization’s digital strategy and brand building efforts.

What will you learn?

The Digital Marketing Institute’s panel of Subject Matter Experts has specifically structured the syllabus to focus on current trends and best practices in digital strategy and planning. Learning how to build a successful digital strategy and leveraging these insights will allow you to gain competitive advantage for both your business and your career.

Why should I earn this certification? 

The Digital Marketing Institute has collaborated with leading industry experts to define a digital strategy and planning certification designed to create leaders. Become an effective specialist in strategy and planning to gain the skills and knowledge needed to make calculated decisions, budget effectively and thrive in the digital economy of today.

The Digital Strategy & Planning Specialist Diploma Course is recommended for professionals who are responsible for the planning, implementation and measurement of digital marketing campaigns. Similarly it would be well suited to anyone aspiring to secure a senior digital marketing position in the future or flourish in one they currently occupy.

What will I achieve? 

Upon successful completion of a 3-hour Pearson VUE computer-based examination you will be awarded a globally recognized professional certification in digital strategy and planning.

Certified professionals will have become specialists by learning best practices relating to budgeting, personnel selection, analytics, reputation management and social customer service amongst many more. Earning a certification will improve your focus on the planning, implementation and measurement of your digital marketing efforts.