Digital & Social Selling Online Course
Professional Diploma in Digital & Social Selling
A Global Standard Digital & Social Selling Certification Course
This Digital & Social Selling online course is aimed to help you understand the concept of digital and social selling, how it has transformed the sales process, and how you can leverage advanced tools and techniques to become a prolific digital seller.
Why should you earn this certification?
Gain the latest and most up-to-date digital and social selling skills needed to flourish in the digital economy of today in this Digital & Social Selling Online Course. Designed by experts, the DMI collaborates with industry experts to define a digital and social selling programme informed by essential innovative techniques and best practices. The certification focuses on the tools and skills you need to sell efficiently, surpass quotas and attain selling success.
What will you accomplish?
Certified professionals are able to acquire more qualified sales prospects, reduce lead times, nurture leads more effectively and achieve a more balanced pipeline. You will realise the importance of building solid relationships online, ensuring client satisfaction and repeat business. Also, you will understand the importance of and how to lead the implementation of a digital sales strategy in your organisation.
What will you learn?
The Digital Marketing Institute (DMI) has collaborated with digital industry experts to design and develop a structured syllabus and complementary learning materials that are informed by essential innovative techniques and best practices in digital & social selling.
After completing the Professional Diploma in Digital & Social Selling, you will be able to:
- Acquire more qualified prospects
- Reduce lead times and nurture leads more effectively
- Achieve a more balanced pipeline
- Increase your conversion rate
- Develop your online brand by creating and promoting relevant content
- Build solid relationships online, ensuring client satisfaction and repeat business
- Adapt the tone, style and type of your content based on your target audience
- Optimize territory and pipeline analysis and define growth strategies
- Maximize the impact of your digital & social selling with the use of CRM tools, digital tools and social media platforms
- Understand how to lead the implementation of a digital sales strategy in your organization
There are 10 modules in this Digital & Social Selling online course:
|1. Introduction to Digital & Social Selling||6. Digital Sales Messaging|
|2. Digital Research||7. Engagement|
|3. Sales Enablement||8. Social Account Management|
|4. CRM||9. Digital Sales Leadership|
|5. Social Content||10. Integration & Strategy|
What can you expect?
Through dynamic video presentations, and practical learning activities including tutorials and exercises, you will acquire a hands on learning experience that will enable you to devise and execute an advanced digital & social selling strategy.
Online Learning Mode: 30-hour online video lecture plus learning materials including lecture notes, quizzes, practical exercises, course manual via e-learning portal. For online learning, there is no scheduled intake, so you can commence your course anytime.
Our Digital Strategy & Planning Online Course and other digital marketing courses ares available to study online via KMDC’s dynamic online learning environment, known as Schoology, the e-learning portal.
Here we guide you through your online learning journey:
Access to HD video lectures with accompanying downloadable course material.
Access resources to help you with your studies including self-directed practical exercises and recommended reading.
KMDC staff is available to support you during your study and assist with any administrative related queries.
Discussion forums, to interact with fellow students and a tutor with an expertise in digital skills and practices.
The e-learning portal also contains information on the exam, which you must complete successfully to achieve certification.
The e-learning portal can be accessed 24/7 through your desktop or mobile device.
Assessed by one 3 hour exam; these are administered by our computer-based testing partner, Pearson Vue, via its global network of test centers. The exam is split into 3 sections; candidates need to achieve a minimum of 60% in each section to pass the exam.
The assessment is based on a formal computer based examination that will measure individuals knowledge and Digital Marketing proficiency following completion of the course. A range of different question formats are used including Text based Multiple Choice, Image based Multiple Choice, Matching and Hot Spot questions. test
Who is this Digital & Social Selling online course for?
This Diploma in Professional Digital & Social Selling programme is aimed at a variety of sales professionals, from inbound and outbound consultants and reps, to business development executives, account managers and sales team leaders:
• Salespeople, Consultants and Sales Representatives of all levels
• Business Development Executives and Managers
• Account Managers, Relationship Managers and those leading sales teams
• Anyone looking to develop their digital sales capabilities and consolidate their practical application of digital tools and social selling techniques
Digital Marketing Institute Sets the Global Certification Standard
The Digital Marketing Institute (DMI) is the global certification standard in digital marketing education. To date, over 20,000 people in over 80 countries have graduated with a DMI qualification. They have certified more professionals to a single digital education standard than any other certification body. The Digital Marketing Institute collaborates with global digital experts to define and develop the skills and qualifications required of today’s digital professionals.
Course Content Validated by Most Influential Digital Brands
The Industry Advisory Council (IAC), representing the world’s largest and most influential digital brands, validates all Digital Marketing Institute course content. By providing expert review and recommendations on a regular basis, the Council ensures that graduates of the Digital Marketing Institute have learned the most up to date digital skills, core competencies and knowledge needed to thrive in their digital careers.
Members of IAC include:
The Digital Marketing Institute is the global certification body for Digital Marketing education. This award has been credit rated by SQA at Level 8 on the Scottish Credit and Qualifications Framework (SCQF). SCQF level 8 corresponds to level 5 on the European Qualifications Framework (EQF).
Blended Learning 2018 INTAKES:
Intake 1: (Saturdays) May 12, 19, 26, June 2, 9, 23
Intake 2: (Sundays) September 9, 23, 30, October 7, 14, 21
For online learning, you can start your course at anytime and do not have to follow this schedule.
(Payable to KMDC)
(Payable to Pearson Vue)
(Instructor-led & Online)
(2 intakes per year)
|Online Learning Only
(30hr Video Lecture + Online)
(starts anytime, anywhere)
|Standard RM5500||Standard RM5000||1st Sitting USD$200|
|Early Bird RM4950||Early Bird RM4500||Re-sits USD$75|
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Payment:- online payment or authorise KMDC to charge your credit card. KMDC’s RHB Bank Account number: 212 349 000 543 53
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