Certified Digital Sales Professional
Become a Successful Digital Entrepreneur/eCommerce Expert
Professional Diploma in Digital & Social Selling
Learn how to make more sales faster and easier using social selling techniques. Engage in eCoomerce. Start up your online business. Become a Digital Enterpreneur. Enrol yourself in this Digital & Social Selling Professional Diploma Course and make your dream comes true. Become a globally recognised Certified Digital Sales Professional.
Increase sales performance by up to 400% by adopting digital and social selling tools.
This Professional Diploma in Digital & Social Selling course is ideal for inside or outside sales people, consultants and sales representatives of all levels, business development executives and managers, account managers, relationship managers and those leading sales teams, or anyone looking to develop their digital sales capabilities.
Digital & Social Selling Professional Diploma Course
Become a ‘Certified Digital Sales Professional’
As traditional selling methods are no longer enough to sustain success, digital tools and techniques have become an essential component of any modern sales professional’s arsenal. To adapt to this change in the sales environment along with progressing an individual’s current and future careers, the Digital Marketing Institute has designed this programme, Digital & Social Selling Professional Diploma Course – a professional digital and social selling certification that can make a difference.
Aligned with industry and designed by experts, this Digital & Social Selling Professional Diploma Course provides a globally recognized certification that can benefit any modern seller. Covered within this program are the core essentials of digital and social selling including Digital Sales Messaging, Integration & Strategy, Social Content, Social Account Management, Digital Sales Leadership and much more.
Who should take this course?
The Diploma in Professional Digital Selling is aimed at:
- Sales people, Consultants and Sales Representatives of all levels
- Business Development Executives and Managers
- Account Managers, Relationship Managers and those leading sales team
- Anyone looking to develop their digital sales capabilities and consolidate their practical application of digital tools and social selling techniques
- Entrepreneurs, online business retailers
What can you expect?
Through dynamic video presentations, and practical learning activities including tutorials and exercises, you will acquire a hands on learning experience that will enable you to devise and execute an advanced digital selling strategy.
What will you learn?
- By the end of this course, you will be able to:
Acquire more qualified prospects
- Reduce lead times and nurture leads more effectively
- Achieve a more balanced pipeline
- Increase your conversion rate
- Develop your online brand by creating and promoting relevant content
- Build solid relationships online, ensuring client satisfaction and repeat business
- Adapt the tone, style and type of your content based on your target audience
- Optimise territory and pipeline analysis and define growth strategies
- Maximise the impact of your digital selling with the use of CRM tools and social media platforms
- Understand how to lead the implementation of a digital sales strategy in your organisation
Why should I earn this Digital & Social Selling Professional Diploma qualification?
Future proof your career and gain the latest and most up-to-date digital and social selling skills needed to flourish in the digital economy of today. Designed by experts, the Digital Marketing Institute collaborates with industry experts to define a digital and social selling program informed by essential innovative techniques and best practices. The Digital & Social Selling Professional certification focuses on the tools and skills you need to sell efficiently, surpass quotas and attain selling success.
The Digital & Social Selling Professional Diploma Course is recommended for Salespeople, Consultants, Business Development Executives and Managers of all levels. Similarly it is suited to anyone to anyone leading sales teams or looking to develop their digital sales capabilities and consolidate their practical application of digital tools and social selling techniques.
What will I achieve?
Upon successful completion of a 3-hour Pearson VUE computer-based examination, you will be awarded a globally recognised professional certification in digital and social selling.
Certified professionals are able to acquire more qualified sales prospects, reduce lead times, nurture leads more effectively and achieve a more balanced pipeline. You will realize the importance of building solid relationships online, ensuring client satisfaction and repeat business. Also, you will understand the importance of and how to lead the implementation of a digital sales strategy in your organisation.
This Digital & Social Selling Professional Diploma Course is offered in Blended Learning Mode and Online Learning Mode.
- Blended Learning is the instructor-led 6-day workshop plus 30-hour video lecture and online support with course manual, lecture notes, practical exercises, online quizzes, reference materials and resources. The Blended Learning course can be completed in 30 weeks.
- Online Learning is offered at a slightly cheaper course fee but minus 6-day face-to-face workshop, the rest is the same as Blended Learning. This online course can be completed in 24 weeks.
Delivered by industry leading experts, you will be introduced to the most relevant aspects of social media that will excel your career.
DMI specialist product team works closely with leading industry experts to create, review and update the learning outcomes on a regular basis.
Validated by the Industry Advisory Council (IAC) Members Include:
There are ten modules in Digital & Social Selling Professional Diploma Course:
- Introduction to Digital & Social Selling
- Digital Research
- Sales Enablement
- Social Content
- Digital Sales Messaging
- Social Account Management
- Digital Sales Leadership
- Integration & Strategy
Introduction to Digital & Social Selling
The Introduction to Digital & Social Selling module will help you to understand the fundamentals of digital and social selling by exploring how it has transformed traditional sales processes. You will learn about new tools and techniques employed in sales, and how you can use them to transform yourself into a modern digital sales professional with them.
This module will equip you with the research tools and techniques required to develop a well-informed digital and social selling strategy for your product. Through social intelligence and social listening you will understand how to monitor and read digital behaviour to later personalize engagement with prospects.
The Sales Enablement module teaches you about the advanced features and functionality of a variety of social media platforms which can be used to enable your digital and social selling processes. You will discover how digital tools and social media platforms can facilitate relevant sales messages and content, making it easier to later offer the client the solution they need, when they need it.
The Client Relationship Management module will help you to design and create business development campaigns, apply best practice methodologies to your sales cycles and most importantly, evaluate CRM data to then inform your engagement strategy.
This module will help you understand how to employ a number of tools designed to help the entire content creation process. You will know how to decipher what type of content is needed for different customer types and how to establish the appropriate tone, style and method of distribution for such.
Digital Sales Messaging
The Digital Sales Messaging module will help you understand how to strategically formulate communications to ensure all contact with prospects is relevant, personalized and aligned with personal or business objectives. You will know the importance of content segmentation and marrying B2B & B2C content types with appropriate social media platforms.
The Engagement module focuses on building relationships with leads in the most effective way over an entire customer life-cycle. Learn how to manage large prospect bases and discover engagement techniques to ensure you interact with prospects at the right time, with a message that matters to them.
Social Account Management
Within this module you will learn to understand how social media has transformed the concept of customer service and poses both opportunities and challenges in interacting with prospects and customers. Upon studying this module, you will be able to establish key performance metrics that relate to the measurement of your social customer service and ensure you can devise a crisis management plan to deal with any conversations or interactions that may attract negative attention in a public forum.
Digital Sales Leadership
The Digital Sales Leadership module focuses on empowering managers and aspiring leaders as they transition from traditional to digital sales strategies. By monitoring the social footprint of your team members and using social KPIs, you will be able to identify and measure if your team are adopting the correct digital and social selling behaviours, building the right networks and creating a professional and consistent brand.
Integration and Strategy
Sales leaders and aspiring leaders will know how to research, construct and integrate an effective and optimized digital sales strategy within an organization. By the end of this module you will be able to measure the ROI of digital and social selling, align it to the overall goals of your organization and use it to gain further executive support.
Our Partner – Digital Marketing Institute (DMI)
The Digital Marketing Institute (DMI) is the global certification standard in digital education.
To date, over 20,000 people in over 80 countries have graduated with a DMI qualification.
The Digital Marketing Institute collaborates with global digital experts to define and develop the skills and qualifications required of today’s digital professionals.
The Industry Advisory Council (IAC) representing the world’s largest and most influential digital brands, validates all Digital Marketing Institute course content. By providing expert review and recommendations on a regular basis, the Council ensures that graduates of the Digital Marketing Institute have learned the most up to date digital skills, core competencies and knowledge needed to thrive in their digital careers. The Council supports syllabus content by preserving its technical accuracy, clarity, continued relevance and provide expert recommendations.
Frequently Asked Questions
Anyone can apply for the Professional Diploma in Digital and Social Selling. A background in a related discipline is not required, though we recommend this specialist diploma course to sales professionals or individuals interested in pursuing a career in the industry. The aim of this Professional Diploma is to teach you everything you need to know about incorporating digital tools and practices into your selling strategy, so you can achieve your targets, increase your on target earning (OTE) and position yourself as a digital selling superstar!
This programme is aimed at a variety of sales professionals, from inbound and outbound consultants and reps, to business development executives, account managers and sales team leaders.
The Digital Marketing Institute is the global certification standard for digital marketing and selling.
We will provide you with a high-quality, transferable qualification that is developed and validated by the digital industry, and recognized and respected worldwide.
Digital Marketing Professional Membership
Digital Marketing Institute’s professional membership is an exclusive network of 32,550 like-minded industry professionals.
The benefits of professional membership are career-defining, giving you the competitive edge and empowering you to take charge of your own journey to success.
The new membership service provides students and alumni with access to original content informed by industry and subject matter experts.
Students will gain access to DMI membership portal upon enrollment for 12 months free-of-charge, and the membership portal will constantly be updated with content designed to give them a route to keeping up-to-date with industry trends and materials they can use in their daily work.
- An exclusive, personalized content library
Designed to help in your day-to-day role, the content library on our membership platform is extensive, exclusive and practical. Informed by our alumni, practitioners and subject matter experts, our platform is designed to keep your skills sharp and knowledge current.
- Tools designed to drive career success
• Practical content to guide your career
• High-quality templates• Access to the latest industry updates
• Webinars and online programs
- Free Downloads
Content template, marketing budget toolkit and AB test tool.
- Career Zone
CV template, LinkedIn tips to improve your profile, eBooks and more.
A 1-year complimentary membership for students has been included in the Digital Marketing Institute’s course offerings, these digital marketing courses are supported by local education provider, KDU Management Development Centre (KMDC) in Malaysia.
Continuous Professional Development (CPD)
When you gain a Digital Marketing Institute certification, you receive access to an exclusive CPD (Continuous Professional Development) area that extends and enhances the lifespan of your certification by enabling you to participate in activities that will expand your knowledge and skill-set.
All these activities are tied back to your certification to keep your knowledge current and relevant to your specialist area. Examples include:
- Qualification Studies
- Training Programs
- Coaching and Mentoring Programs
- Imparting Knowledge
Yes. We offer both Blended Learning and Online Learning. Blended Learning is the 6-day Face-to-Face workshop plus 30-hour video lecture and online support. Online Learning is offered at a slightly cheaper fee but minus 6-day face-to-face workshop, the rest is the same as Blended Learning.
The Digital & Social Selling Professional Diploma Course fees:
Online Learning Course Fee: RM5300
Blended Learning Course Fee: RM5883
Application Fee & Tax: for first timer, there is an application fee of RM318. 6% SST is included in the course fee.
Examination Fee: USD$200 (1st attempt), payable directly to Digital Marketing Institute via Pearson Vue when you book your examination date online. Subsequent re-sits due to failed attempts will incur a fee of approximately USD$75.
Company Sponsorship: If your company is sponsoring you, provided your company is a contributor of Human Resource Development Fund (HRDF), they will be eligible to claim HRDF under SBL Scheme.
Group Rate: contact KMDC (012 398 9030, 03 5565 0799) to check out our discounted group rate for company and individuals.
What are included?
Online Learning: The 30-hour video lecture + access to the online course content 24 x 7 + 1-year complimentary exclusive access to membership + 2-day Face-to-face Website Development workshop.
Blended Learning: 6-day face-to-face workshop in addition to the 30-hr video lecture, 24 x 7 access to the online course content + 1-year complimentary membership + 2-day Website Development workshop.
Early Bird Promotion*
YOU PAY ONLY RM5300 (Blended Learning Early Bird Promo Rate) OR RM4823 (Online Learning Promo Rate for Malaysians). For first-timers, add one-time Application Fee RM212 (Promo Rate). 6% SST is included in the course fee.
Group Rate: Come enrol together with at least one friend, both of you will enjoy the group rate which is even more attractive.
*Early Bird Promo Rate (Blended Learning): Enrol and make full payment at least 10 working days before commencement of the new intake, or during KMDC Open Day or education exhibition fair.
As for Online Learning, there are 3 periods in a year that you will enjoy the Promo Rate: May, August and November to February.
ONLY Malaysians are eligible for the promotional rate.
The Professional Diploma in Digital & Social Selling is assessed by a computer-based exam, which is three hours long and composed of a number of interactive question types including Multiple Choice, True or False, and Hotspots. We administer the exam through Pearson VUE and its global network of test centers, so you can locate your nearest center and enjoy a consistent, regulated exam experience. The exam is split into three sections; candidates need to achieve a minimum of 60% in each section to pass the exam.
Your examination fee for first time sitting is USD$200. The candidate will be given an exam voucher to book online examination via Pearson Vue. The subsequent re-sits due to failed attempts will incur a fee of approximately USD$75 or local currency equivalent.
Maximum 30 weeks.
For Online Learning, this digital marketing diploma is approximately 30-hours of digital marketing course content. Since this professional diploma in digital marketing is delivered online. You can access your digital marketing course content wherever and whenever you want. You have up to 24 weeks to complete your online study and sit for the online examination.
For Blended Learning, in addition to the online materials, you will attend 6-day instructor-led workshop conducted over a period of 6 weekends. You will have to register and take the online examination within 24 weeks after the completion of your face-to-face workshop, that is, you have up to 30 weeks to complete your course.
The Digital & Social Selling Professional Diploma Course only offers as Online Learning course in 2019 with 30-hour online video plus e-learning support, and you may commence anytime that is convenient for you. The duration of the whole course will take a maximum of 24 weeks to complete.
How to Enrol:
Send application form via email: email@example.com, or email: firstname.lastname@example.org, Fax: 03 5565 0797.
Payment:- online payment or authorise KMDC to charge your credit card. KMDC’s RHB Account number: 212 349 000 543 53
KMDC contact details: +603-5565 0799/0798, Whatsapp +6012-398 9030, email: email@example.com
Submit the online Enquiry/Sign Up Form below and we will follow up with you.
and email the application form to us.
OR Contact us: +603 5565 0799/0798, Whatsapp: +6012 398 9030, email: firstname.lastname@example.org